The initiative aims to act as a compass for all those companies that want to create conscious products and processes, thus illustrating all the tools necessary to navigate and experience the circular economy. The proposal aims to explore the compass concept more widely for businesses. Like modern explorers, we set off to experience a unique adventure, a journey that will allow us to explore new lands and study what lies within them. The colors are deliberately warm, to evoke a summer atmosphere, when the sea gently accompanies us during navigation.